How Many SEO Types (Full details of on page seo)

SEO page is mainly of three types. White Hot SEO, Black Hat SEO, gray hot SEO, Off Page SEO, On Page SEO and WordPress SEO also. Through this, SEO can be used to communicate their products or information about the company, details, and others through the Internet, to visitors, to inform them.

White Hot SEO

seo types white hot seo

Most of the companies that are by HTML Hot algorithm or HTML markup are subject to Google rule and regulations and are attempting fairly for the Google Page First Rank, which is used by White Hot SEO techniques.

Black Hat SEO

seo types black hot seo

Black Hat SEO is completely opposed to the above and does not comply with Google’s Terms of Use. Google algorithm tracks the wayside. Illegal actions are made to get the first rank on Google Page.

Gray Hot SEO

SEO page, White Hot SEO, Black Hot SEO It’s a combination of both Gray Hot SEO.

WordPress SEO

SEO can be used to optimize SEO Websites and be user-friendly SEO page is used to improve SERP search engine results pages rankings.

Off Page SEO

Link Building By SERP Is used to earn a place in.

On Page SEO

On Page SEO To earn the first place in the search engine, gain traffic, improve rank On Page SEO is required.In the On Page SEO page titles,meta tags,meta descriptions,URL structure,content optimization,H1 H2 H3.

On Page SEO – structured plays a major role in how your website ranks on Google optimizing your website structure and content for search engines is what we call on-page SEO which is also sometimes referred to as on-site SEO it’s imperative your on-page SEO is fully optimized

if you want to stand any chance of ranking your website high in Google for that reason I suggest working through this step-by-step tutorial to ensure your website is properly optimized to attract organic traffic from search engines the Google algorithm continues to become more intelligent long gone are the days

when you can simply stuff keywords into an article and instantly rank pages of your website now more than ever Google is paying attention to the relevancy of your website relevancy is a term that explains the depth of your content in other words how comprehensive are the topics discussed on the site let’s use the example of a website based around baseball training

you create a website and produce four articles covering different aspects of baseball training this would be an example of a site that lacks in depth it is unlikely you will be able to rank this thin of content based around your topic instead you want to expand on each category with more content you can also expand horizontally to cover more categories related to baseball training

the deeper you go with each category the more relevance your website has around that topic Google is making moves to limit the ease at which website can quickly rise in rankings so there really is no getting around the fact that you’re going to have to create more content to fully capture the relevance of a topic not only does the content on your site help determine relevance but so does the way that content is linked to from within your site this leads us to our.

next topic which is your website internal linking structure this is also known as silo structure silo structure is important for your on page SEO because it helps spread authority throughout your website as well as enhances the relevance of your web pages Authority is a term used to describe the power of a website or link in of a search engine, for example, a website with lots of high authority websites linking to it has been around for a long time and has a ton of content

its most likely also going to have high authority this leads to higher rankings and increased traffic to explain the silo structure of your website let’s use the following categories from the previous diagram

Fitness batting and fielding disclaimer the specific structure I’m about to show you is not the only one that works but for this example we’re going to have a home page with static content meaning it doesn’t change that will link to our blog category pages using in-text links these are links within the content of your web page

it’s important to have in text links or contextual links as they’re sometimes called because they tell Google using keywords what each page is about each link will have the keywords describing a specific category they’re linking to as the anchor text anchor text is simply the text that composes

The link notice how we are linking to the batting blog category page with the anchor text articles for improving your batting Google discovers web pages by entering through any page and then following the internal and external links of that site as the spider crawls your site it takes note of the language used for linking to each page in order to tell it what your page is about the next step down is an authority blog post

There is no anchor text linking to this post from the blog page because most blog pages don’t have an in-text link option but obviously this is not always the case an authority post is simply a long-form post that adds massive value oftentimes these posts are in-depth how-to guides that will make the viewer say WOW besides that they also link to many of your other high traffic or high intent

blog posts to pass down relevance and authority from the inbound links that these posts often attract we complete the cycle by placing descriptive links in our blog post pointing back to various pages higher up in our website structure

We can also link in between blog posts with relevant anchor text when appropriate this structure ensures that no matter where backlink points in to our website but it’s already passed on trickled through to the rest of our pages this way you utilize every single one of your backlinks to its fullest potential which leads to needing fewer backlinks in total this requires less time in money investment from you lastly let’s quickly direct our attention towards

The homepage notice how if all you did was look at the links pointing to the home page you’d easily be able to guess what the page is about baseball training blog learning how to train for baseball best websites for good old league coaches more importantly notice

how the anchor text is different for each link make sure to vary your anchor text as much as possible linking with the same phrasing, in this case, baseball training blog a spammy amount of times on your website

Can get your website slapped with a googol penalty this applies to internal links as well as backlinks to your blog you don’t have to stress about this just don’t spam if you haven’t already make sure to check out the keyword research video I made that teaches you how to quickly get variations for your keywords now that we have a clean structure for our website we want to tell Google exactly how it should be crawled this leads us quite smoothly into

the Google sitemap section of this on-page tutorial a sitemap is the document displaying the structure of your website and tells search engines how to index it indexing is just a fancy way of describing the act of a search engine finding searching through and storing the information of your website having a sitemap is good for SEO as well as getting your website indexed faster for this reason

I use the WordPress plug-in called Google XML sitemap which automatically generates a sitemap URL for your website you can still make a sitemap yourself even if you don’t use WordPress or you just want a custom designed page but I choose to use this because it’s easy and fast download and activate the plug-in then simply head on over to your domain comm slash sitemap dot XML and you’ll see

A page similar to this one now head on over to Google search console to submit your sitemap URL to Google if you haven’t already you will have to create a Google webmasters account you’ll be prompted to verify your ownership of said website in order to do this copy the HTML tag code that is supplied as shown here go back to your WordPress dashboard click on editor under the appearance tab

find the theme header file then paste in an HTML within the head section the first step to optimizing the content on your website is to produce high-quality articles don’t get caught up in stuffing your writing with the right keywords instead focus on answering the readers questions as efficiently as possible let’s discuss my personal process for creating high-quality blog post for your website

this process assumes you don’t already know everything about the topic and that you’re writing for an information-based niche start by typing your keywords into Google and click through some of the high-ranking sites take notes on the following things what are they doing well what do people compliment in the comment section

what do you like about the design/layout what can be improved do they only give a shallow discussion or do they thoroughly cover the topic could you provide more proof of concept could they make it more concise more structured

more engaging look in the comments section but this time for questions from readers these questions were perhaps not addressed in the article add these to a spreadsheet as well as any topics that you see that you also want to include in your blog post now head back to Google search and type in the following site colon Cora comm quotes your keyword and quotes

this Google search operator will display all the questions on Quora containing your exact keyword the quotes indicate the result must have the exact phrasing you placed in them, in this case, it may make sense to keep this broad if your keyword phrase is really specific copy the questions people are asking onto your

spreadsheet replace core with any related forms within your niche this will bring up forum threads related to your topic copy one of the forum URLs and use it in the Google search operator as seen here you can replace X with any of these question terms such as how can I when can I why is it how is it what do I need help please help and so on and whatever else works copy and paste relevant questions into your Google spreadsheet for these searches

you can also click through to each question flash red and look through the replies many times there are some amazing replies providing great insight which you can take and add to your own content create a google slash word document for the structuring of your content we’re going to be creating a bullet list to start quickly brainstorming the different sections of our blog post

go through each broad topic and create nested bullets that further define the main bullet continue this process as deep as you possibly can go now look through the content curation spreadsheet for any sections that you may have missed in your bullet list and add these to the appropriate nested bullet these could come from the topics discussed in the competition’s articles or from

the various questions you wrote down at this point you should have a Content elephant that not only addresses all the minor subcategories of a topic but also answers the pressing questions people have on the web this right here is how you make a thority content this is

how to dominate an information niche now that you have the skeleton of your content create a new google or word doc write down the various sections of your content the first level bullets are h2 headers the second level bolts are h3 headers and

so on note your headers have some importance in SEO so let’s quickly go over some rules of thumb h1 header carries the most important for telling search engines what your page is about h2 less h3 even less and so on as you progress downward

you should only have one h1 header per page and you’ll want to include your keyword in this header there is no limit to the amount of sub headers h2 h3 and so on but you want to make sure each is different take advantage of h2 and h3 for adding relevant keywords to your content

this will help give your article more relevance in Google’s eyes before you start writing out your content let’s do a little keyword research to help optimize our page for search engines

go to a tool called Yoast suggest begin by typing in your h2 and h3 headers one on this will bring up a ton of keyword variations these more specific keyboard phrases are what we’ll call longtail keywords to use appropriate longtail versions of your keywords to capture as much traffic as possible to your blog posts

you want to do a little more in-depth keyword research for your h1 header tags which are going to be the titles of your articles which can also be learned in the keyword research video linked on this screen at this point this is when you start researching and writing your article I like to do a rough draft that covers all the information

I can find and write on a given section then I’ll go back through to significantly shorten the article as well as sprinkle in relative terms and keywords where appropriate remember being concise is an absolute must provide as much value in the least amount of words possible it’s good practice to have

at least one image on each page of your website has images and proves to look and allows you to break up the content in readable chunks there are a few tweaks you want to do with all of your images to optimize them for search rankings with images that you have the option to control

the file name description and alt text I don’t generally fill in a description section but will edit the file name in alt text keep the language for both the file name and alt text natural don’t over-optimize here by avoiding the overuse of your main keyword best practice is to make this text descriptive of what the image is supposed to communicate rather than

worry about putting in keywords image size is another thing that you should be aware of there is a sacrifice that has to be made in the design of your website the sacrifice is between design and website speed you can make a website look beautiful with stunning images but it doesn’t necessarily mean the website will load fast generally it’s the opposite scenario for this reason not only do I limit the amount of imagery on my sites

I also try to optimize the file size of the images when I say size I am NOT talking about how large the image is displayed on the site you can display an image with high-resolution large file size on your website in a small area but this is still going to slow the loading speed of your site there are many ways to get around this but my favorite to download a cool plugin called smush

smush will allow you to both image sizes on your website the best thing about Smosh is that the free version is more than enough to get the job done your urls play an important part in your website SEO Google has changed significantly from its earlier days when having a keyword in your URL can make or break your rankings however URLs still play an important role in on-site optimization

it’s important to have exact match or partial match keywords in the URL tag for the main keyword you are trying to rank for each specific page or post with this being said is also important to not over optimize in the example below

my main keyword is gun safety course New Hampshire for this specific inner page I could have made the URL for this page that exact keyword phrase at the end, however, this is over optimized and unnecessary I shortened

the extension to safety course since the domain already contains the words gun in New Hampshire Google will take an account the proximity of words so this is a much cleaner title in google sighs additionally

you want the URL to be as short as possible in terms of the amount of backsplashes in the URL avoid URLs that have slash a bunch of numbers bunch of letters etc as each new slash will dilute the strength of year of URL you can change the URL structure in WordPress by clicking on the settings and then permalinks tab

then change your view RL to post title your metadata is the information displayed on search engine result pages this can be controlled on a WordPress website using a plug-in called Yoast SEO your metadata includes your title tag and the description your title isn’t as important in terms of SEO as it used to be but it’s still an important factor for your on-page SEO strategy you can keep your title fairly similar to the h1 header of your post but keep in mind

you have a limited amount of characters that will be displayed I suggest checking out your competitions titles as well to get some ideas on what is already working the description doesn’t have any SEO weight

but it’s still important to complete as this can have an effect on whether people click through to your site or not focus here on making a description that and makes the person want to read more still try to fit in the keywords as Google will bold these terms which will help your listing stand out the art of website

speed optimization is huge when in the world of SEO and for good reason Google is looking for websites that function efficiently they didn’t get to where they are at today by providing their users with bad experiences tension span on the internet is short for this reason businesses have to capture it fast with a quick loading website otherwise the viewer will leave before even seeing

your site this low time on site is a bad ranking signal and steps should be taken to mitigate it the one thing that will produce the most significant decreases in loading speed is your website

hosting provider Hosting can be expensive it’s so easy for people to skimp on their hosting with the hopes of saving a few bucks I urge you to take your hosting seriously SiteGround hosting has proven to be one of the fastest companies on the web for their price

you probably won’t hear sigh crowns name thrown around much on the web but don’t let that fool you this company is much faster than many big-name providers like Bluehost three most WP engine Hostgator and more not only that but site crown is as cheap

if not cheaper than most of them there are multiple reasons why I believe anyone serious about creating a business online should utilize SiteGround hosting free SSL which is another SEO plus free domain SSD service and much much more additionally if you have a student email you can sign up for their student discount which is some of the cheapest hosting

you can find on the web at one dollar and ninety-nine cents a month I put the link to these deals in the description below this video how light and clean your website code is makes a huge difference in how fast your website loads most people reading this probably have most of their experiences in WordPress utilizing WordPress themes is the same as using pre-made packets of code some themes are built better than others

most people are only looking at themes with design in mind, however, design and speed don’t always go together a site may look beautiful on the outside but be a pile of convoluted junk on the inside with free themes you get what you pay for you may be able to achieve your design goals

but your what site speed may be slow however if you are determined to keep your total cost low then my favorite free theme to use is called sparkling theme has a ton of great game features as well as fairly clean coding increasing your speed if you have the money I’d recommend going with a premium theme this will allow you more customization in terms of design and most likely better code some of the fastest and most beautiful premium themes

you can get are Nevada and H code both of these themes have an insane amount of features which is great if you have the time to really get to learn the system but can be intimidating at the beginning so keep that in mind and be patient

learning the last section of this on page SEO tutorial is going to be about engagement signals they’re still really isn’t any definitive evidence on whether Google uses engagement signals in their ranking algorithm

there are ton of use owes that believe that Google does look at engagement signals and I am one of those if at least not now engagement signals are going to play an ever-increasing role in the future as artificial technology continues to become insanely accurate and judging human behavior however since there’s no hard evidence as of yet

we’ll just touch upon each of these aspects search visits these are visited only coming from people using a search engine think about it if the majority of people searching for how to swing a baseball bat are clicking on the 8th ranking website on the first page don’t

you think this would tell Google that the site is most relevant and should be ranking higher how do you optimize for this-this is where having a high converting meta title and description come in to make the viewers want to click your website over the others this will increase your click-through rate you convince the big G you’re worthy total visits many

SEO s are claiming that some of their sites have received significant boost in rankings after receiving high volumes of website total visits what does this mean for you well this means that driving traffic to your site

either through social media or paid advertising may actually help you rank higher to get more organic clicks from Google direct visits people typing in your exact domain in their URL bar count as a direct visit this may tell Google that you are a legit business and have our visitors that love your content and company time on site

if people are spending a long time on your site it tells Google that your site has met the viewers needs Google wants their users to reach the best possible content so that they maintain their user base for this reason

they want to rank your site higher if it is fulfilling their users needs bounce rate this is the percentage of people leaving your site who only viewed one page in the past it was more likely to be able to rank one page website for dimming keyword

google has continually cracked down on these one page websites because they want to discourage SEO s from gaming the system, for this reason, it would make sense Google would encourage sites that have depth through giving them higher rankings

you can optimize for this by first creating a deeper site then secondly by having clear steps on each page on where the user should go next page views this is how many pages users of your website have viewed in total this has the same explanation as bounce rate and time on site

Comments are closed.